Archive for October, 2009

Make Your Business Space Truly Spell Business

October 28th, 2009



Your business space is your window towards achieving great success in your business. It is time to change your image and your style. A successful business space is functional when it expresses a mood and displays a deep sense of harmony.

Great tips to help you.

There are some basic things you should consider in changing the face of any space. Be it a living room or an office space. The primary thing to consider is that a successful space should be simple and comfortable. The first function of a business space is a place where you can welcome, entertain and make your client feel comfortable. In other words, the business space is a place for relaxed and comfortable transactions. To achieve this function of a business space, it should be arrange in such a way that will allow for effective transaction between two or more people.

The second function of a business space is that it is a place where you settle down alone or with a companion to brainstorm on important issues. Therefore I will recommend easy chairs arranged in a manner that gives room for direct eye contact. I won’t agree to large chairs this is because they consume space and may not portray a business space as such. However get soft, comfy chairs for your clients so that they are comfortable while discussing business.

Remember that a successful business space is functional when it expresses a mood and a deep sense of harmony. The next thing to consider in decorating your office space is the mood of the room. Your business space mood should express that of business, and shouldn’t have too many fragile things around so that your clients are not so careful whenever there are in your office. This could scare prospective clients away; those would have put some hot money into your pocket. Your business space should be formal enough for business, yet casual enough for comfort. The casual mood could be added by placing beautifully framed pictures on the wall, especially pictures of your business transactions in the past. Hang beautiful sharp paintings on the wall, the easily catch attention, and who knows, this could be what may keep bring your client s back. Flowers neatly arranged in the Conner of your space are not a bad idea.

Finally, all the furniture in your business space should work in harmony. The shades of color you choose should go well with each other, from the color of paintings on the wall to the color of the floor covering. The color of flower you choose should not be too overwhelming again it may consume a lot of space.

Having done all this, you will have a business space that truly spells business, a business space that you and your clients can sit in and talk business matters. This will have your clients keep coming back.

By: G. Ogette

Business Development Tips For Massage Therapy Business

October 28th, 2009



Massage therapy is one field where if you know your basics right, eventually there is just no need to market. The interested will in fact look for you. The field has a massive career opportunity waiting for you. Your massages can treat illness and as they say, only the rich can afford the luxury of being treated, so just no need to worry about making money.

So the first tip for business development of the message therapy business is to work on your offering. If your massages are capable of treating illness like joint pains, act as a stress buster, and help achieve the state of relaxation, then the business prospects are bright. On the other hand, if you are counting on your knowledge in the field, then ensure that you have the right subordinates with the requisite skill set.

The second crucial advice to grow your existing volume is to ensure that your existing clientele make more frequent visits than otherwise. This is one stream where slight manipulations can get you double the business from the exiting client base. Introduce some monthly packages, offer discount schemes on frequent visits, plan special massage therapy charts for specific requirements like pains, render the comfort edge and most importantly SMILE! Most of the time, you tend to ignore the importance of a smile. Your cheerful attitude can help you strengthen the client base more than your services. A simple smile can help you charge double the amount and still make it look meager. The trick is to befriend your customers who expect personal attention, especially in the small business segment. Entertain them and have all the necessary equipment. The right music, the right fragrance and privacy are a must.

Generating referrals is the third most-important aspect. Advocate consultancy, if required, free of cost. Encourage people to drop in with friends who have any specific problem, which you can solve with your massaging capabilities. This free advice can pay beneficially in the form of new customers. Give more time to curious visitors and tell them in detail about the associated benefits. Do not give discounts to new entrants, since this could create a commotion among the existing clientele.

Another tip is to pass on add-on services rather than advocating discounts. If you have to oblige an old customer, do so by adding more treatments in the existing package rather than allowing them to pay less. This is an addictive habit. If they can talk you into a discount once, the tendency would be to get as many more as possible. So discourage any monetary bargains.

Introducing life memberships, home massages, free pick-ups and other related add-ons are just a few more ways to increase the client base and hold on to what you have. However, the key is to impart the best massages and ensure a soothing effect to every one of your customers.

By: Alexander Gordon

Why Business Partnerships Don’t Work

October 26th, 2009



Partnerships are typically formed due to a joint business idea or the need for financial aid with business start-up expense. Either way, only about 40 percent of partnerships work out and partnership dissolution is like a divorce–it’s really ugly.

You can only think and speak for yourself, you cannot for someone else. You can’t assume what someone else is thinking, so you can never speak for your partner. Therefore, there will be differences in your decision-making as a partnership.

If everything is going great with the business, there’s not a problem. But when things get difficult and there is a problem, everyone has their own interpretation of how to solve it and you are always going to have some type of a problem somewhere down the road in a functional business.

A silent partner, who is truly silent, will sometimes work out. But when people invest their money, they usually want to see where it’s going and where it’s coming in. They will eventually want some involvement, which can cause conflict between partners.

May partners develop their business without having a solid business plan, without having a partnership agreement, and without having an understanding upfront about how they’re going to deal with the business. Eventually, it starts falling apart and there’s nothing in writing. It’s hard to even write a partnership contract that will fully protect you and your business should the partnership fail.

A strong marital or family relationship makes for a better partnership because there is an existing bond deeper than any contract. They have a previously developed patience with each other and a nurturing relationship already established. In addition, most family business owners have invested “family” monies and share the work load equally. But even so, many family businesses close due to irresolvable conflict.

New businesses are often referred to as “your baby,” so try to imagine your new business as your first born child. You have dreams and hopes for them to have a happy and prosperous future. You want their lives to be smooth and headed down easy street. You also have a plan to give your child the best odds for this type of life. What if someone else, i.e. your partner, has a very different idea of how to raise “your baby?” Maybe you agree on the infancy of your business, but what about the later years of development, the “teen years?” Will your ideas on how to run the business be the same then?

There are many reasons business partnerships fail; too many to mention here. Statistically, the odds for sole proprietor business success are minimal; with a partner, even less. Try to avoid going into business with a partner. Being a boss is not easy. Being a boss and an owner isn’t easy either. But being an owner and having another owner tell you what to do is even more difficult. Don’t take partners unless you’re married to them, and that may not even be a good idea.

By: Carol Denbow